'Sourcing, negotiating and launching 150 premium beauty brands delivering a sales growth of 49% Year-On-Year.'
Learn More'Building M&S beauty credibility through developing innovative new products across categories.'
Learn More'Repositioning a heritage beauty brand through a new global strategy, new product development and pricing.'
Learn More'Developing a Korean Skincare Brand, through our Coaching and Mentoring Programme'.
Learn More'Global buying strategy for a travel retail company to drive growth, maintain flexibility and improve speed to market.'
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Welcome! I’ve created the Bespoke Advantage blog as a source of inspiration for you, to provide you with insight, knowledge and a vision for creating your brand. Don’t be afraid to think big, plan carefully and to follow your creative ideas.
I love partnering up with visionary entrepreneurs and organizations through our agency, workshops and coaching programmes. My head is full of useful information built up over the years – strategy, branding, product development, retail and travel retail buying, merchandising, category management, global marketing, marketing strategy, contract manufacturing, pricing, packaging – to help you to create, develop and grow your business.
Straightforward, positive, a creative pragmatic thinker, I believe in telling things the way they are. I will help you to develop a comprehensive strategy for your business by looking at the ‘big picture’ and then delving down into the details to create order and structure, neatly packaged up to deliver you commercial results.
Janet has worked with leading brands and companies across the beauty, retail and luxury sectors in the UK, Dubai and South Africa. She founded Bespoke Advantage as a beauty brand management company…