Blog - Bespoke Advantage - Beauty Knowledge & Expertise

A journey of a thousand miles begins with a single step

Bespoke Advantage

Bringing beauty to life

‘The Future Belongs to Those Who Believe in the Beauty of their Dreams ‘ Eleanor Roosevelt. Great words regarding visualisation, in order to create something you should first and foremost be able to visualise this.

We share the latest industry news across marketing, beauty new product launches, innovative ingredients and packaging, must attend events as well as interview industry experts on our podcast to bring you insights and expertise. We hope you will find beneficial resources you can draw upon as you develop your brands and your business. We always love hearing from our clients, so do reach out should you have anything we can support you with.



Bath and body is the next big thing

You heard right – we can’t get enough of the bath and body category! Self-care and wellness has taken centre..

How Beauty Consumers are Shopping Today

When building a beauty brand, seeking strategic advice can be a game-changer. A detailed plan not only saves time and..

The Evolution of Men’s Grooming

There is a rise in prominence of men’s grooming brands. This category has exceeded in sales over the past few..

Heritage Beauty Brands Driving Growth

There was a time when beauty was considered something of a luxury – products you bought for a special occasion...

Time to embark on a sensorial adventure with fragrance

From intense creations by designer houses to niche brands hitting all the right notes, the fragrance world is a sensorial..

Discover the Hottest Beauty Brands from Down Under

The beauty market in Australia had a $7,756 million revenue in 2021, according to Statista. Predictions indicate that the Australian..

India’s Beauty Market is Booming!

Could India be the new empire for global beauty players? According to Euromonitor International, the retail value sales at fixed..

What’s Trending in Haircare Today

Let’s face it, hair is personal. It is often said that when you are making big changes in your life,..

The World of Wellness in 2024

The world of wellness is a fascinating one. In years gone wellness was considered to be a luxury, occasionally visiting..

Exploring the Middle Eastern Beauty Market

We have extensive expertise in working with clients, retailers, brands across the Middle East and have personal experience of living..

Creating a UK Beauty Certification Strategy

The UK is experiencing a high volume of enquiries from cosmetics companies that have the scope to be significant. In..

Creating a UK Market-Entry Strategy for Beauty Brand

An international beauty brand was looking to enter the UK market, and approached us to create a market-entry strategy for..