Creating a UK Beauty Certification Strategy - Bespoke Advantage

Creating a UK Beauty Certification Strategy

Success Highlights: Identify fair trade ingredient opportunities and retailers within the UK.

The Issue:
The UK is experiencing a high volume of enquiries from cosmetics companies; this has scope to be significant. In the past, The Fair-Trade Organisation has worked with Boots, Neal’s Yard and Lush. Unfortunately, these businesses no longer source Fairtrade ingredients due to their complexity. They were looking to embrace new opportunities and approached Bespoke Advantage to support them.

Our Approach & Results:

  • We analysed leading UK beauty certification bodies, to identify their strategies and USP.
  • We conducted a trend analysis highlighting beauty product opportunities.
  • We identified trending ingredients in the beauty market and retailers they could partner with.

If you would like to discuss how we can support you with developing and growing your brand across the marketplace, GET IN TOUCH, we would love to hear from you.