We have all heard about the metaverse, but what does this mean in the world of beauty?
There is no denying that these are ever-changing and unpredictable times, but after attending The White Label Expo we have..
The global pandemic has been a catalyst for eCommerce, accelerating the shift to online shopping – in the UK, online..
A year into the pandemic has found the retail industry scrambling to find new and exciting ways to keep customers..
Personalised beauty is the future. People want products that cater to their diverse needs and brands are accommodating this through..
Standing out from the crowd in terms of marketing in the beauty industry can be tough, there are new brands..
Imagine what it would feel like if you had clarity in your business and you were always on top of..
‘Omni-channel is a multichannel approach to retail that provides the customer with a seamless shopping experience across all touchpoints.’
‘Ever present, everywhere. Whether work or pleasure, more and more of us are following our passions online.'
‘One only needs to look at advertising in print, on TV, the number of bloggers and vloggers online, and the..
‘Beauty brands are always looking for ways to stand out in-stores, and whilst promotional units are a great opportunity for..
‘Trade shows are a great part of your marketing calendar. Treat them as an activity rather than the only sales..