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INSPIRATION TO CREATE YOUR BRAND

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Why drift when you can sail and win?

Imagine what it would feel like if you had clarity in your business and you were always on top of..

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OMNI-CHANNEL STRATEGY

‘Omni-channel is a multichannel approach to retail that provides the customer with a seamless shopping experience across all touchpoints.’

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PRESENTING YOUR BRAND FOR RETAIL

'Preparing your retail pack for a presentation to a buyer requires market research, an understanding of your competitors, facts, figures..

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Launch of Harvey Nichols, Dubai, Mall of Emirates

'Sourcing, negotiating and launching 150 premium beauty brands delivering a sales growth of 49% Year-On-Year.'

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Private Label Beauty for M&S

'Building M&S beauty credibility through developing innovative new products across categories.'

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ECOMMERCE AND ONLINE MARKETING

‘Ever present, everywhere. Whether work or pleasure, more and more of us are following our passions online.'

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HAVE YOU CREATED YOUR MARKETING STRATEGY?

‘One only needs to look at advertising in print, on TV, the number of bloggers and vloggers online, and the..

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The Power of Marketing

Standing out from the crowd in terms of marketing in the beauty industry can be tough, there are new brands..

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WHAT’S YOUR BIG IDEA FOR YOUR BRAND?

So, you have a Big Idea for developing a beauty brand ... What's your Big Idea? How is it different?..

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PROMOTIONAL CAMPAIGNS

‘Beauty brands are always looking for ways to stand out in-stores, and whilst promotional units are a great opportunity for..

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DOES YOUR PRODUCT LOOK GOOD ON SHELF?

'You are completely inspired about your new brand, you can visualize this sitting on your favourite retailers’ shelves and it..

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Repositioning of a Heritage Beauty Brand

'Repositioning a heritage beauty brand through a new global strategy, new product development and pricing.'

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