Building Beauty Brands

An International Beauty Brand Consultancy

We build Beauty Brands

'From Concept to Shelf'

Bespoke Advantage is a beauty and wellness brand consultancy, with over 60 years’ combined experience in developing and building brands across the industry.  Based in London we work with an international client base of award-winning clients including well-established brands, retailers, investors, distributors, embassies and trade bodies.

Your vision is to build a successful brand in the beauty and wellness industry, you are looking for expertise to support you with expanding your business. We are a boutique consultancy. working as an extension of your team, from delivering your Strategy, to designing your Branding, managing your Product Development and your Market-Entry. We believe in building partnerships with our clients, this is central to everything we do. Our 360-degree approach means we really understand your brand by becoming an integral and highly valued partner.

If you are new to the industry, come and join our beauty accelerator programme – BeautytoLife – specifically designed for early stage businesses, to coach you step-by-step on how to create a successful brand from ‘concept to shelf’. Read more.

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These are some of the ways in which we can help you

Exploring the next big thing in fragrance

Nothing brings back memories of time long past, than fragrance. Not only is it a perfect way of recapturing a special time or place, but it also has the ability to transform how we feel . If you are a brand looking to expand into fragrance, come and join us on our webinar on the 17th April.



Brands we have worked with ...

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Case Studies

We have worked with start-ups, to retailers and luxury brands based internationally, here’s a taster of some of our work.

Developing Beauty Brand Identity for an Acessories Brand

They launched as a beauty accessories brand, with a range of brushes over six years ago. The business grew organically,..

Creating a UK Market-Entry Strategy for Beauty Brand

An international beauty brand was looking to enter the UK market, and approached us to create a market-entry strategy for..

Develop a brand book for Middle Eastern Skincare brand

Petra had a strong vision for their brand but needed support with refining the look and feel of their brand,..


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    How can we help you?

    I am looking to develop a new brandI am looking to reposition or rebrand my businessI am looking for support and expertise to grow my business

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