Bespoke Advantage is a London based international beauty brand consultancy. We are a team of experts, associates and business partners specialising in supporting our clients – award-winning entrepreneurs, well established beauty and wellness businesses, retailers, investors, trade bodies and embassies – to build their brands across the marketplace.
Our clients come from both the retail and the professional sector of the beauty industry and include those selling into the haircare sector, hotels, spas, professional nail care market and aesthetics. We are proud to work with clients from different regions of the world – from the Middle East, to Asia, Africa, Australia, the US, Canada and Europe. We support you with devising your Strategy, designing and with rebranding your Branding and Brand Identity, and with developing new products and brands for your product portfolio through our Product Development services. We deliver your PR and we work with you to explore your Market-Entry Strategy.
We build partnerships with our clients, this is central to everything we do. Our 360-degree approach means we really understand your brand by becoming an integral and highly valued partner of your team. If you are looking for support in expanding your brand across markets, Get in touch, we would love to hear from you.
For early stage businesses we have our Beauty Business Club – with elements of a mastermind, group program, one-to-one coaching, courses, live experiences and a like-minded community all in one place – we have designed this to boost your business growth.
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These are some of the ways in which we can help you
Bespoke is a brand management expert with deep industry knowledge, extensive experience and a comprehensive understanding of the beauty and personal industry in the UK and Europe, complemented by an extensive network of contacts in the relevant market segments. Bespoke’s expertise, experience and contacts significantly contributed the success of the UK/Europe project with the companies that Bespoke assisted successfully entering or well on track to enter the UK and European markets. The Bespoke team was very professional, responsive and obliging and always delivered within timeframes. It was a pleasure to work with them.
Working with Janet over the past year has been a real pleasure, she has fantastic industry experience and knowledge of the UK beauty market. She has delivered a number of webinars for my clients looking at how to enter the UK market, providing an overview of the market and how to build a strategy. She took the briefs we provided and added real value to them, included key insights and information that my clients have found incredibly useful. Feedback on these sessions has been very positive. Janet is a clear communicator and has always delivered as agreed and on time. We are continuing to work together on other projects and I very much value the conversations we share.
‘Janet has a wealth of experience across retail, buying and marketing. She conducted a full strategic review of our cross functional business and the travel retail market to develop a comprehensive buying and quality control strategy that was signed off at board level. I highly recommend her as an asset to any business.’
‘As a Queensland-based company, we were determined to tap into the European market and establish a strong presence. From the very beginning, Bespoke Advantage demonstrated a deep understanding of our export goals and objectives. Their comprehensive knowledge of the European market, coupled with their extensive network of contacts, enabled them to connect us with key decision-makers and influential stakeholders in our target countries. Their strategic guidance and insights were invaluable in shaping our export strategy and positioning us for long-term success.’
‘Through Janet’s management skills, expertise and proven track record on the job she successfully managed the purchasing of our retail operations and ensured the integrity of our brands in-stores. Her enthusiasm and total dedication, delivered results in any project she was involved in.’
‘Janet has excellent beauty market knowledge. Level headed with clear vision, direction and the ability to drive business forward, Janet led the teams through a complete product design change advising on what the key marketing messages should be, incorporating her technical knowledge and beauty expertise.’
‘Absolutely fantastic course. Condensed learning from Janet, an expert in developing beauty brands. Also, valuable introductions to expert professionals, in the Masterclass sessions. In 12 weeks, you will learn from Janet, what would take years to learn by yourself. A very worthwhile investment’
We love to share and connect in a meaningful way. READ MORE IN OUR BLOG
We have worked with start-ups, to retailers and luxury brands based internationally, here’s a taster of some of our work. READ MORE IN OUR CASE STUDIES
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