Building Beauty Brands

An International Beauty Brand Consultancy

We build Beauty Brands

'From Concept to Shelf'

Bespoke Advantage is a London based beauty and wellness brand consultancy, we support our clients in developing and building brands from ‘concept to shelf’.  That’s all we do. And with over 60 years’ combined experience, we do our job very well. 70% of our clients are international award-winning clients including well-established brands, retailers, investors and trade bodies.

Your vision is to build a successful business in the beauty and wellness industry. You are looking for expertise to take your ideas to the next level.  We are a boutique consultancy. working as an extension of your team, we draw upon four key pillars central to your growth – Strategy, Branding, Product Development and Market-Entry – to make this happen.

We believe in building partnerships with our clients, this is central to everything we do. Our 360-degree approach means we really understand your brand by becoming an integral and highly valued part of your team.

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These are some of the ways in which we can help you

What's Happening in Hair Care in 2024

From Tik Tok to Instagram and when walking into your salon, everyone is completely obsessed with caring for their hair – from scalp care, to oiling your hair with ayurvedic oils to taking hair supplements, there is something for everyone. So, we have dedicated our next webinar to haircare which as you can gather is an exciting topic!


Brands we have worked with ...

Our Latest Insights

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Case Studies

We have worked with start-ups, to retailers and luxury brands based internationally, here’s a taster of some of our work.

Market-Entry into UK and Europe, for Ayurvedic Beauty Brand

Developing a market-entry strategy for a leading Ayurvedic brand recognised globally in the holistic and wellness category, for

Developing A Unisex Fragrance Brand

Five Seasons is a handcrafted, unisex fragrance brand, inspired by notes reminiscent of each season in Moldova – Spring, Summer,..

Develop a brand book for Middle Eastern Skincare brand

Petra had a strong vision for their brand but needed support with refining the look and feel of their brand,..


    Basic Details

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    A Start-upAn EntrepreneurA BusinessA Spa / SalonOther

    How can we help you?

    I am looking to develop a new brandI am looking to reposition or rebrand my businessI am looking for support and expertise to grow my business

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