An Investment Deck for a Hair Stylist to Hollywood Stars
A hair artist to Hollywood stars approached us to develop an investment deck to support the development of his range of sustainable hair care products.
Getting strategic advice when building a beauty brand from “concept to shelf” saves time and costs, along with providing you with a detailed plan. As a boutique brand management company, we are the beauty company, behind the beauty companies, supporting our clients in growing their business. Our clients include well-established beauty and wellness brands, retailers, investors, trade bodies, amongst others, based in the UK and internationally.
Strategic planning and processes are the keys to building a business that moves forward with speed and agility. When starting out as a business owner, you may have clear processes and a strategy in place. As the business grows and evolves, new opportunities may come your way, that require you to react quickly, often this may present a change in direction. As the business grows, particularly if it is growing quickly, your team may also be reacting quickly to change, which can lead to bottlenecks if not properly planned.
This speed in growth is a positive factor, however it does mean that you will need to revisit your strategy and planning on a regular basis,. We have seen this happen many times. Vision, strategy, process, and clear communication are critical to developing a great business as is having the right team in place, to deliver the vision.
If you need support with planning your strategy GET IN TOUCH.
We have worked with start-ups, to retailers and luxury brands based internationally, here’s a taster of some of our work. READ MORE IN OUR CASE STUDIES
A hair artist to Hollywood stars approached us to develop an investment deck to support the development of his range of sustainable hair care products.
‘Building M&S beauty credibility through developing innovative new products across categories.’
‘Global buying strategy for a travel retail company to drive growth, maintain flexibility and improve speed to market.’
Bespoke is a brand management expert with deep industry knowledge, extensive experience and a comprehensive understanding of the beauty and personal industry in the UK and Europe, complemented by an extensive network of contacts in the relevant market segments. Bespoke’s expertise, experience and contacts significantly contributed the success of the UK/Europe project with the companies that Bespoke assisted successfully entering or well on track to enter the UK and European markets. The Bespoke team was very professional, responsive and obliging and always delivered within timeframes. It was a pleasure to work with them.
Working with Janet over the past year has been a real pleasure, she has fantastic industry experience and knowledge of the UK beauty market. She has delivered a number of webinars for my clients looking at how to enter the UK market, providing an overview of the market and how to build a strategy. She took the briefs we provided and added real value to them, included key insights and information that my clients have found incredibly useful. Feedback on these sessions has been very positive. Janet is a clear communicator and has always delivered as agreed and on time. We are continuing to work together on other projects and I very much value the conversations we share.
‘Janet has a wealth of experience across retail, buying and marketing. She conducted a full strategic review of our cross functional business and the travel retail market to develop a comprehensive buying and quality control strategy that was signed off at board level. I highly recommend her as an asset to any business.’
‘As a Queensland-based company, we were determined to tap into the European market and establish a strong presence. From the very beginning, Bespoke Advantage demonstrated a deep understanding of our export goals and objectives. Their comprehensive knowledge of the European market, coupled with their extensive network of contacts, enabled them to connect us with key decision-makers and influential stakeholders in our target countries. Their strategic guidance and insights were invaluable in shaping our export strategy and positioning us for long-term success.’
‘Through Janet’s management skills, expertise and proven track record on the job she successfully managed the purchasing of our retail operations and ensured the integrity of our brands in-stores. Her enthusiasm and total dedication, delivered results in any project she was involved in.’
‘Janet has excellent beauty market knowledge. Level headed with clear vision, direction and the ability to drive business forward, Janet led the teams through a complete product design change advising on what the key marketing messages should be, incorporating her technical knowledge and beauty expertise.’
‘Absolutely fantastic course. Condensed learning from Janet, an expert in developing beauty brands. Also, valuable introductions to expert professionals, in the Masterclass sessions. In 12 weeks, you will learn from Janet, what would take years to learn by yourself. A very worthwhile investment’