Slim Lilly, curbing your appetite and supporting health weight management:
‘Slim Lilly is an award-winning range of functional drinks developed by an award-winning slimming Doctor, with the benefit of curbing the appetite through harnessing the benefits of Konjac fibre. Konjac is a renowned Japanese superfood that stimulates the stomach to produce natural GLP-1 whilst also fuelling the growth of healthy colonic microbiome.’
The team behind Slim Lilly won the prestigious InnovateUK award 2022 and approached Bespoke Advantage to support them in developing their brand.
Success Highlights:
• Developed a clearly defined brand strategy for Slim Lilly
• Created their brand identity, brand messaging and brand story
• Designed their branding
• Bespoke Advantage continue to support the development of the brand including overseeing their PR
Our Approach & Results:
We worked together to refine Slim Lilly’s brand strategy, establish their pricing, and the naming of the brand. We designed their packaging and Brand Messaging supported by market research through a global market research company. As a brand management company, we managed the marketing of the brand, and supported the development of the brand – providing our input into their Kickstarter campaign, Amazon and third-party market research companies including Tryit, who conducted market research across 10 000 consumers to gain insights on the brand, and Visionary who conducted a Gap Analysis with leading supermarkets, to ensure product market fit and pricing.
The brand is launching on Amazon and their website, and we continue to support the brand.
If you would like to discuss how we can support you with developing and growing your brand across the marketplace, GET IN TOUCH, we would love to hear from you.
We love partnering up with award-winning beauty and wellness brands, well-established companies, retailers, investors, trade bodies to bring your ideas to life. With over 60 years combined experience in building brands we know what it takes.
As a beauty brand consultancy, we support you in taking your business to the next level through strategy, brand management, product development. Introducing our 3 C’s – we draw upon years of Clarity, Creativity, Commerciality to deliver your results. We design brand identities and visual elements, create products, develop go-to-market strategies to help you to engage with your ideal customers. We work with you to develop a comprehensive strategy for your business by understanding your vision (and the marketplace) and then delving into the details to create order and structure, neatly packaged up to deliver you commercial results.
We work with clients based in different corners of the world – from the UK, to Africa, Sri Lanka, Australia, the Middle East and across Europe. Over the years we have worked with a diverse portfolio of businesses – here’s a snapshot. If you would like to discuss your ideas with us, get in touch, we would love to hear from you.
‘As a Queensland-based company, we were determined to tap into the European market and establish a strong presence. From the very beginning, Bespoke Advantage demonstrated a deep understanding of our export goals and objectives. Their comprehensive knowledge of the European market, coupled with their extensive network of contacts, enabled them to connect us with key decision-makers and influential stakeholders in our target countries. Their strategic guidance and insights were invaluable in shaping our export strategy and positioning us for long-term success.’
‘With the assistance of TIQ, we engaged Bespoke Advantage to help us enter the highly competitive but lucrative UK market. During the last few months Janet and her team have worked diligently to introduce and expose Perfect Potion to buyers and retailers we would never have been able to reach being based in Australia.’
‘Janet has a wealth of experience across retail, buying and marketing. She conducted a full strategic review of our cross functional business and the travel retail market to develop a comprehensive buying and quality control strategy that was signed off at board level. I highly recommend her as an asset to any business.’
‘Through Janet’s management skills, expertise and proven track record on the job she successfully managed the purchasing of our retail operations and ensured the integrity of our brands in-stores. Her enthusiasm and total dedication, delivered results in any project she was involved in.’
‘Janet has excellent beauty market knowledge. Level headed with clear vision, direction and the ability to drive business forward, Janet led the teams through a complete product design change advising on what the key marketing messages should be, incorporating her technical knowledge and beauty expertise.’
‘Absolutely fantastic course. Condensed learning from Janet, an expert in developing beauty brands. Also, valuable introductions to expert professionals, in the Masterclass sessions. In 12 weeks, you will learn from Janet, what would take years to learn by yourself. A very worthwhile investment’