Bespoke Advantage is a beauty and wellness brand consultancy, with over 60 years’ combined experience in developing and building brands across the industry. Based in London we work with an international client base of award-winning clients including well-established brands, retailers, investors, distributors, embassies and trade bodies.
Your vision is to build a successful brand in the beauty and wellness industry, you are looking for expertise to support you with expanding your business. We are a boutique consultancy. working as an extension of your team, from delivering your Strategy, to designing your Branding, managing your Product Development and your Market-Entry. We believe in building partnerships with our clients, this is central to everything we do. Our 360-degree approach means we really understand your brand by becoming an integral and highly valued partner – Read our case studies
If you are new to the industry, come and join our beauty accelerator programme – BeautytoLife – specifically designed for early stage businesses, to coach you step-by-step on how to create a successful brand from ‘concept to shelf’. Read more
Make an EnquiryThese are some of the ways in which we can help you
‘As a Queensland-based company, we were determined to tap into the European market and establish a strong presence. From the very beginning, Bespoke Advantage demonstrated a deep understanding of our export goals and objectives. Their comprehensive knowledge of the European market, coupled with their extensive network of contacts, enabled them to connect us with key decision-makers and influential stakeholders in our target countries. Their strategic guidance and insights were invaluable in shaping our export strategy and positioning us for long-term success.’
‘With the assistance of TIQ, we engaged Bespoke Advantage to help us enter the highly competitive but lucrative UK market. During the last few months Janet and her team have worked diligently to introduce and expose Perfect Potion to buyers and retailers we would never have been able to reach being based in Australia.’
‘Janet has a wealth of experience across retail, buying and marketing. She conducted a full strategic review of our cross functional business and the travel retail market to develop a comprehensive buying and quality control strategy that was signed off at board level. I highly recommend her as an asset to any business.’
‘Through Janet’s management skills, expertise and proven track record on the job she successfully managed the purchasing of our retail operations and ensured the integrity of our brands in-stores. Her enthusiasm and total dedication, delivered results in any project she was involved in.’
‘Janet has excellent beauty market knowledge. Level headed with clear vision, direction and the ability to drive business forward, Janet led the teams through a complete product design change advising on what the key marketing messages should be, incorporating her technical knowledge and beauty expertise.’
‘Absolutely fantastic course. Condensed learning from Janet, an expert in developing beauty brands. Also, valuable introductions to expert professionals, in the Masterclass sessions. In 12 weeks, you will learn from Janet, what would take years to learn by yourself. A very worthwhile investment’
We love to share and connect in a meaningful way. READ MORE IN OUR BLOG
We have worked with start-ups, to retailers and luxury brands based internationally, here’s a taster of some of our work. READ MORE IN OUR CASE STUDIES
We are delighted to be supporting Enterprise Ireland and Irish Beauty Brands with their UK market-entry strategy.
Petra had a strong vision for their brand but needed support with refining the look and feel of their brand,..
'Global buying strategy for a travel retail company to drive growth, maintain flexibility and improve speed to market.'