An African Inspired Beauty Brand - Bespoke Advantage
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An African Inspired Beauty Brand

ABOUT KUTEMWA SKINCARE

‘Kutemwa Skincare is an African inspired skincare range based on sharing the simplicity and efficacy of natural ingredients. We take you across the rich tapestry of Africa, seeking out the beneficial properties of nature from Cape Town to Cairo. Come and join us on our journey!’

Working together as a mother and daughter duo, Kutemwa is an African inspired skincare, body and haircare brand that draws upon rich natural, highly beneficial African inspired ingredients. In Africa mothers pass on their skincare rituals to their daughters.  These rituals have been the secret to flawless skincare, dating back centuries, and are still prevalent today.

KEY DELIVERABLES
– Developed Kutemwa’s brand strategy, their vision, mission, brand messaging, pricing and their cash flow forecast.

THE ISSUE
Kutemwa contacted us to help them develop their brand strategy, pricing, and brand messaging.

OUR APPROACH AND RESULTS
We conducted market research on African skincare ingredients to truly understand their benefits. We discovered they have been used in Western personal care for centuries. We considered macro and micro trends in the marketplace, conducted a competitor analysis and SWOT analysis, developing their vision, mission, brand messaging.

We created their pricing strategy and their cash flow forecast.

NEED HELP WITH DEVELOPING YOUR BRAND?

If you would like to discuss how we can work with you to develop a new brand in the beauty industry or to extend or rebrand your business, or you need help with sales and distribution, GET IN TOUCH, we would love to discuss this with you.