Digital Strategy International Beauty Brands - Bespoke Advantage
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Entering the UK Beauty Market: A Digital Strategy for International Brands

In today’s digital-first world, having a strong online presence is crucial for beauty and wellness brands. This webinar will cover how digital marketing—through platforms like Instagram, TikTok, and SEO—can significantly impact your brand’s success, helping you connect with consumers, build brand loyalty, and drive sales in the competitive UK beauty market.

Hosted by our founder, Janet Milner-Walker, this session will provide valuable insights into the essential steps for expanding your brand into the UK. Janet will be joined by Rachel Bloom, Head of Strategy at Foundation, she will dive into social media trends and the digital habits of UK beauty consumers.

In this webinar we will be covering

  • The retail landscape in the UK
  • Channels and routes to market
  • Key considerations for entering the UK beauty landscape
  • How to build a strong online presence for your brand
  • Relevant social media platforms for beauty and wellness
  • Creating valuable content and the influencer boom

Join us on the 20th November at 4pm (GMT) to learn more.

We look forward to seeing you soon!