For GCC beauty brands, entering the UK market is more than just launching online, it’s about finding the right retail environment to showcase your products, communicate your brand story, and
The UK beauty and lifestyle market is one of the most competitive in the world, sophisticated, diverse, and driven by authenticity. GCC beauty brands are renowned for luxury, innovation, and
The global beauty industry is experiencing a dynamic shift, with Middle Eastern beauty brands emerging as influential players. As the UK market continues to evolve, now is an exciting moment
Scaling up your business, means expanding your brand internationally. There are a number of ways in which to approach entering a new market – through working with a distributor; through
Beauty brands that are achieving international growth and success in 2023 are those with interesting marketing strategies, compelling products and those that understand what their customers’ needs and requirements are
So what is happening in the UK beauty retail landscape? It has changed significantly over the past few years, with a shift in consumers shopping habits coupled with the cost-of-living
Interestingly, a number of bricks and mortar retailers have been investing in launching marketplaces, specifically to support the growth of indie beauty brands. Since the pandemic, ecommerce has seen a
Could India be the new empire for global beauty players? According to Euromonitor International, the retail value sales at fixed 2022 exchange rates of India’s beauty and personal care market is
The beauty market in Australia had a $7,756 million revenue in 2021, according to Statista. Predictions indicate that the Australian beauty industry is expected to continue growing, with a projected
We have extensive expertise in working with clients, retailers, brands across the Middle East and have personal experience of living in the region, thereby understanding first-hand the culture, the beauty
