Join Our Team

+44 (0)20 3332 0343

E: request@thebespokeadvantage.com

Join Our Team

+44 (0)20 3332 0343

E: request@thebespokeadvantage.com

A Trusted Advisor and Expert Beauty Team

Bespoke Advantage act as a Trusted Advisor and Expert Beauty Team to our clients, providing an advisory service.
Are you looking to develop a product line that celebrates the heritage of your spa, hotel or company and you are looking for an expert team to support you? Have you already developed a successful brand, but you are now looking to explore how to grow your business further – whether through developing new product lines, exploring international growth into markets you are not currently in, or through entering into new sectors?
As a boutique brand management company, we are the beauty company, behind the beauty companies, supporting our clients in growing their business. Strategic planning and processes are the keys to building a business that moves forward with speed and agility. As the business grows, particularly if it is growing quickly, your team may also be reacting quickly to change, which can lead to bottlenecks if not properly planned. This speed in growth is a positive factor, however it does mean that you will need to revisit your strategy and planning on a regular basis,. We have seen this happen many times. Vision, strategy, process, and clear communication are critical to developing a great business as is having the right team in place, to deliver the vision.
We can help you. Some of the ways in which we support our clients include:
  • Coaching and developing internal teams
  • Advising on future ranges structure and pricing
  • Providing input into product development projects
  • Devising the right beauty retail strategy for your product range
  • Advising our clients on their go-to-market strategies and how to grow their business

As an international beauty and wellness consultancy, we work with clients from different regions of the world including the US and Canada, to develop and build their brands. Interested? Let’s discuss how we can help you.

Case Studies

Here is a taster of some of our work. READ MORE IN OUR CASE STUDIES

Developing a Functional Drinks Brand

Slim Lilly, curbing your appetite and supporting health weight management: ‘Slim Lilly is an award-winning range of functional drinks developed by an award-winning slimming Doctor, with the benefit of curbing

Learn More
Bespoke is a brand management expert with deep industry knowledge, extensive experience and a comprehensive understanding of the beauty and personal industry in the UK and Europe, complemented by an extensive network of contacts in the relevant market segments. Bespoke’s expertise, experience and contacts significantly contributed the success of the UK/Europe project with the companies that Bespoke assisted successfully entering or well on track to enter the UK and European markets. The Bespoke team was very professional, responsive and obliging and always delivered within timeframes. It was a pleasure to work with them.
Director, International Markets, TIQ, Queensland
‘I have been working with Janet and her team at Bespoke Advantage for over a year and my experience has been nothing short of excellent. My dream of developing a brand is coming to life with Janet’s expertise and her team’s patience and perseverance. Janet is organized and delivers on what she promises. As I set out on a mission to develop a brand, I quickly learned that there are details that I would not be able to manage without the Bespoke team. From packaging to branding, testing and compatibility, developing a brand requires a team that has experience. Janet and her team are wonderful to work with since they have the experience and the understanding of how to build a brand that will be attractive to the consumer. Janet never makes decisions without my approval and always listens to what my vision is for the brand. They are working toward making my dream come true. I highly recommend Bespoke Advantage to help anyone who is looking to develop a brand.’
Wellness BrandFounder & CEO
‘As a Queensland-based company, we were determined to tap into the European market and establish a strong presence. From the very beginning, Bespoke Advantage demonstrated a deep understanding of our export goals and objectives. Their comprehensive knowledge of the European market, coupled with their extensive network of contacts, enabled them to connect us with key decision-makers and influential stakeholders in our target countries. Their strategic guidance and insights were invaluable in shaping our export strategy and positioning us for long-term success.’
Founder, Standard Procedure
‘Janet has a wealth of experience across retail, buying and marketing. She conducted a full strategic review of our cross functional business and the travel retail market to develop a comprehensive buying and quality control strategy that was signed off at board level. I highly recommend her as an asset to any business.’
MD, Global Travel Retail Company
“Pop up started yesterday with everyone raving about how nice our branding/packaging looks!”
FounderSkincare Brand
“It has been an absolute pleasure to work with you and your team. Thank you for the excellent work. I am very pleased to see the outcomes are starting to flow through and demonstrate the return on the investment.''
Foreign EmbassyHead of Trade
Working with Janet over the past year has been a real pleasure, she has fantastic industry experience and knowledge of the UK beauty market. She has delivered a number of webinars for my clients looking at how to enter the UK market, providing an overview of the market and how to build a strategy. She took the briefs we provided and added real value to them, included key insights and information that my clients have found incredibly useful. Feedback on these sessions has been very positive. Janet is a clear communicator and has always delivered as agreed and on time. We are continuing to work together on other projects and I very much value the conversations we share.
Senior trade advisor, Enterprise Ireland
‘Janet has excellent beauty market knowledge. Level headed with clear vision, direction and the ability to drive business forward, Janet led the teams through a complete product design change advising on what the key marketing messages should be, incorporating her technical knowledge and beauty expertise.’
Buyer, M&S, London
‘Through Janet’s management skills, expertise and proven track record on the job she successfully managed the purchasing of our retail operations and ensured the integrity of our brands in-stores. Her enthusiasm and total dedication, delivered results in any project she was involved in.’
General Manager, Harvey Nichols, Al Tayer Group, Dubai
‘Absolutely fantastic course. Condensed learning from Janet, an expert in developing beauty brands. Also, valuable introductions to expert professionals, in the Masterclass sessions. In 12 weeks, you will learn from Janet, what would take years to learn by yourself. A very worthwhile investment’
Founding Member, BeautytoLife, Bridgette
“Thank you Janet and Team, we thoroughly enjoyed the presentation, and the quality of your materials is outstanding!''
Alive Bodycare CEO