Our beauty PR consultancy services are designed to enhance your brand, whether you are starting anew or refining your current strategy. We work with our clients – including doctors, aestheticians, hairdressers, entrepreneurs and well established beauty and wellness brands – to build a PR strategy that elevates their brand. Both through injecting a short-term boost to your brand and through providing the services of your outsourced PR team.
FULL PR SUPPORT
OUR COMPREHENSIVE MEDIA RELATIONS SERVICES INCLUDE
- Strategic Planning: Developing a tailored PR strategy that aligns with your brand’s
vision and objectives. - Building and Maintaining Relationships: Cultivating strong connections with key
media outlets to ensure ongoing coverage and support for your brand. - Crafting Press Materials: Creating compelling press releases and media kits that effectively communicate your brand’s story and secure valuable coverage.
- Developing Targeted Pitches: Highlighting trends and innovations through carefully crafted pitches that resonate with journalists and media professionals.
- Coordinating Press Events: Delivering press events and appointments to showcase your treatments, services, and products, providing direct engagement with media representatives.
- Crisis Management: Proactive planning and responsive strategies to manage any PR challenges effectively.
INTERNATIONAL BRAND EXPANSION
We work with many international brands and with embassies, to support them with market-entry into the UK. As a new brand entering the market it is important to build brand awareness and visibility in the UK, this is a global market and highly competitive. One of the best ways to build brand awareness and visibility is through PR – from media coverage, to events, entering awards, trade shows and pop-ups.
For US, Australian, Canadian, GCC and other International brands looking to enter the UK market, we offer specialised support that includes:
- Market Research: Conducting thorough research to understand the UK market landscape and consumer behaviour.
- Tailored PR Strategies: Developing strategies that resonate with UK audiences while maintaining your brand’s core identity.
- Local Media Outreach: Leveraging our connections with UK media to secure coverage and establish your presence in the market.
Working with Bespoke Advantage
Bespoke Advantage is a London based international beauty brand consultancy. We are a team of experts, associates and business partners specialising in supporting our clients – award-winning entrepreneurs, well established beauty and wellness businesses, retailers, investors, trade bodies and embassies – in developing and growing their brands across the beauty and wellness marketplace. If you are looking to launch a beauty or wellness brand or you are looking for support in expanding your brand across markets, GET IN TOUCH.