We are delighted to partner with California Governor’s Office of Business and Economic Development (GO-Biz) – this time to deliver a training programme for Californian beauty brands to enter the GCC region.
We conducted market research to develop training materials specific to the market and are delivering the material via Live training sessions and workbooks, providing an in-depth overview of the region and key considerations for market entry.
The programme centres on the region and trends driving growth, routes to market, marketing and PR and operational considerations when launching a brand in the GCC region.
Why the Middle East?
The GCC region is one of the world’s fastest-growing beauty hubs, offering access to young, affluent consumers and a gateway to Asia and Europe.
If you are a Californian Beauty Brand, who is considering expanding into the GCC region in 2026, there is still time to come and join us. DM me for further details and 👉 Register here : https://lnkd.in/enXWj2Rz

