The last few months have meant many businesses are relooking at their current strategy, deciding that now is the time to probably pivot. With retailers being closed for a number of months, if you haven’t built a solid online strategy yet, now is the time to do this.
Apart from selling direct to consumers through your own website – there are a host of other alternatives – from selling through online retailers, to marketplaces and third party websites. Amazon is one of these options. If trying to navigate your way through doing this is proving to be more challenging than you initially anticipated, come and join us in this bootcamp run through Enterprise Nation and Amazon, together with a number of expert brands, all working together to make this simpler.
Looking to take your beauty business online? During our 5 day bootcamp, 100 businesses will benefit from sessions on how to get your business online, sell products on Amazon, build a website and master social media. Apply by 19 July by clicking on this link
You’ll also benefit from meeting a group of founders from your sector, Amazon specific training and advice from a dedicated group of expert and advisers.
The Amazon Small Business Accelerator Bootcamp is free to join but does require a daily commitment of two hours of learning time (10am to midday BST) for a total of five working days. At the end of the week, you’ll receive a certificate showing that you completed the 10-hour course – evidence that you are a fully-fledged online business! To apply, fill in the form below by 19 July and you will be notified by 23 July if you have been selected among the 100 participants.
What you will learn
Day one: Getting started on Amazon
1. How to start on Amazon Marketplace (register an account and create product listings)
2. Securing barcodes
3. Building an effective website with Ruby Lee, founder, Studio 77
Day two: How to send products to customers
1. Processing orders
2. Account performance and key metrics
3. Scaling operations with Janet Milner-Walker, founder, Bespoke Advantage
4. Office hour with an account manager from Amazon
Day three: Marketing
1. Amazon marketing tools
2. Building your brand on social media with Amanda Dixon, founder, North East social media
Day Four: Meet the seller
1. Meet an expert seller from the beauty & wellbeing sector and get your questions answered
2. Office hour with an account manager from Amazon
Day Five: Meet the experts and wrap up
1. Hear from an expert panel and get your questions answered. The panel includes a HR expert,
an accountant and Formula Botanica CEO, Lorraine Dallmeier
2. Hear from an inspirational entrepreneur in the beauty & wellbeing sector: Sam Farmer
3. Have a plan of action for the next few months and graduate!
‘Through Janet’s management skills, expertise and proven track record on the job she successfully managed the purchasing of our retail operations and ensured the integrity of our brands in-stores. Her enthusiasm and total dedication, delivered results in any project she was involved in.’
‘Janet is one of the best people I have ever worked with in my career. She fully understands the whole process of product development, supply chain and marketing. Janet has in-depth experience of toiletries and international retailing. I would recommend her to any company or client.’
‘Janet has excellent beauty market knowledge. Level headed with clear vision, direction and the ability to drive business forward, Janet led the teams through a complete product design change advising on what the key marketing messages should be, incorporating her technical knowledge and beauty expertise.’
‘I highly recommend Bespoke Advantage to business owners across the beauty, spa and wellness industry. Janet has been a fantastic support to my business. Through her in-depth knowledge of the beauty industry she has provided me with strategies specifically tailored to my business needs, to help me to grow my business across the marketplace’.
‘Janet has a wealth of experience across retail, buying and marketing. She conducted a full strategic review of our cross functional business and the travel retail market to develop a comprehensive buying and quality control strategy that was signed off at board level. I highly recommend her as an asset to any business.’
‘Janet is extremely professional, knowledgeable and thorough, an expert of her field. This shone through from our first conversation, which instinctively led me to want to work with Bespoke Advantage. As a new skincare brand the expertise of Bespoke Advantage has been invaluable.’
‘Janet, absolutely fantastic to meet you today. Thoroughly enjoyed The Beauty Workshop. You definitely excel in your area and beyond.’
‘We have been really pleased to work with Janet. Through her 6-Month online coaching program she showed us exactly what we needed to do each step of the way. Really look forward to having future opportunities to work together.’
‘Many thanks again for all the help, support and words of encouragement, as I said before, best and most sensible thing I’ve done in developing my beauty ideas is to engage with you!’
‘It’s been inspirational working with Janet. We are in the process of launching a skincare brand however have received conflicting opinions from so many people we were really confused. I am so impressed by Janet’s knowledge and experience in product development, marketing and retail and the way she explains everything so clearly. She is very motivating and positive, and so much fun to work with. I have much more clarity and confidence in how to move things forward.’
‘Bespoke Advantage helped us to bring our brand to life creatively and strategically. We have a clear strategy in place, with a distinctive brand message that enables us to articulate our brand to retailers and to journalists.’