‘Our new Beauty Business Programme has been designed to inspire and empower you to make your vision your reality. This takes you through how to build a brand from ‘concept to shelf’, we are joined by inspired business owners from diﬀerent corners of the world who are developing brands from the comfort of their homes. This has been based on years of experience in developing and launching brands to market, and we can’t wait to get started!’ Janet Milner-Walker, Founder, Bespoke Advantage
Did you know that the average person will spend roughly 90,000 hours at work over a lifetime? Given how much time we dedicate to building our careers, it’s obvious that our careers were the first things we considered changing when Covid dawned upon us. As days turned to weeks, and weeks extended into months and years, we had a lot of time on our hands to consider what makes us happy. For many of us Covid was the catalyst to making drastic lifestyle changes, starting with our careers.
Recent research from Totaljobs found that nearly 89% of UK workers were looking for a new job in 2021. And they didn’t just look for a slight change in location or role – 45% of workers said they wanted to completely change sectors. But how do you change careers whilst still working full-time? Many people have been turning to eLearning, which has seen a significant increase in demand, across sectors, over the past two years. eLearning programmes can be completed faster than in-person courses, not surprising considering how much more time we are all spending online. Even employers are recognising the validity of certificates from expert providers, as opposed to only favouring university degrees.
Another sector that has experienced significant growth over the past two years has been the global beauty industry. According to Statista, this is valued at $395.7 billion in 2022, driven by an increasing demand for skincare, ‘at-home spa and salon’ products and haircare. Time spent at home, and without the ability to frequent spas and salons, has seen consumers investing in their beauty, health, and wellbeing.
‘I don’t have a beauty background. I’m so looking forward to learning how to create my brand and having the accountability to keeping me focused and the guidance to inspiring me to see what I can really achieve’ Founding Member, N’Kouma, Logistics, Pharmaceutical industry.
To support the growth of innovative new indie beauty and wellness businesses, Bespoke Advantage has launched BeautytoLife®, The is a business accelerator programme for brands within the beauty and wellness space and is taught online through group masterclasses, supported by videos, PDF’s, templates, and coaching and accountability calls. Join the programme for wherever you are based in the world, along with a team of fellow entrepreneurs to bring your ideas to life. Our current programme includes professional working people, both from the industry as well as from other sectors, all of whom have some great ideas. The programme is led by the team at Bespoke Advantage, and by Janet Milner-Walker together with a team of expert guest businesses.
With so much free information available online, you may question why you need to join an accelerator programme?
If this sounds like the support you have been looking for all along, to register your interest and find out more about our next programme starting 16th September 2022, get in touch. See more at BeautytoLife®.
‘Thrilled to be working with Bespoke Advantage. They have already done some great things for Hollywood Browzer Beauty in the very short time we’ve been working together. Looking forward to the future!’
‘Unless someone comes from a background in this industry, you wouldn’t know what is required. Not only do I have the support of an experienced team to help me to make things happen and to grow my brand, but I also have a great personal relationship with Janet and her team, working in this way means I have someone to turn to, to share the journey of running a business.’
‘Through Janet’s management skills, expertise and proven track record on the job she successfully managed the purchasing of our retail operations and ensured the integrity of our brands in-stores. Her enthusiasm and total dedication, delivered results in any project she was involved in.’
‘Bespoke Advantage helped us to bring our brand to life creatively and strategically. We have a clear strategy in place, with a distinctive brand message that enables us to articulate our brand to retailers and to journalists.’
‘Janet has excellent beauty market knowledge. Level headed with clear vision, direction and the ability to drive business forward, Janet led the teams through a complete product design change advising on what the key marketing messages should be, incorporating her technical knowledge and beauty expertise.’
‘Janet has a wealth of experience across retail, buying and marketing. She conducted a full strategic review of our cross functional business and the travel retail market to develop a comprehensive buying and quality control strategy that was signed off at board level. I highly recommend her as an asset to any business.’
‘Janet is extremely professional, knowledgeable and thorough, an expert of her field. This shone through from our first conversation, which instinctively led me to want to work with Bespoke Advantage. As a new skincare brand the expertise of Bespoke Advantage has been invaluable.’
‘I highly recommend Bespoke Advantage to business owners across the beauty, spa and wellness industry. Janet has been a fantastic support to my business. Through her in-depth knowledge of the beauty industry she has provided me with strategies specifically tailored to my business needs, to help me to grow my business across the marketplace’.
‘Janet, absolutely fantastic to meet you today. Thoroughly enjoyed The Beauty Workshop. You definitely excel in your area and beyond.’
‘Many thanks again for all the help, support and words of encouragement, as I said before, best and most sensible thing I’ve done in developing my beauty ideas is to engage with you!’
‘It’s been inspirational working with Janet. We are in the process of launching a skincare brand however have received conflicting opinions from so many people we were really confused. I am so impressed by Janet’s knowledge and experience in product development, marketing and retail and the way she explains everything so clearly. She is very motivating and positive, and so much fun to work with. I have much more clarity and confidence in how to move things forward.’